Shine all summer with our Summer Love Diamond Sale! Shop dazzling deals now!

Warm up with savings of up to 50% off during the sparkling Summer season!

Shop and save now!

Sparkle now, pay later with our Flexiti Card

Top collections to explore

Sizzling Summer Savings are here!

Save up to 50% this season with show stopping sparkle!

Sparkle like no other, shop now!
Shine Like the Tuscan Sun With Tuscany Gold

Traditional styles and top trends - discover the exclusive collection today


Add to your jewellery box now!

Elevate your style sustainably with Citizen

Elevate your style with Citizen, offering exceptional quality at an unbeatable value.

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Don't Pay Until 2025*

Flexible financing, easily managed payments. Peace of mind browsing. 

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Show off your great taste! Take a snap wearing your new CHARM purchase and tag #MyCharmLife and you could be featured on our social pages.

#mycharmlife #charmdiamonds

Charm offers beautifully designed engagement rings, wedding bands, diamond earrings, bracelets, and more.

For 50 years, Charm Diamond Centres has proudly been a part of countless Canadian love stories. With a commitment to ethically sourced and conflict-free diamonds, we offer the largest selection of Canadian diamond jewellery. We look forward to bringing a little Charm to life’s most precious moments.

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